More Than My 20 ®
More Than My 20 ®
In collaboration with copywriter Roxana Elena Ciurel, we co-created the concept and visual identity for More Than My 20, an independent magazine exploring what it means to be a woman in her twenties. The project aimed to merge writing, art, and emotion into a cohesive visual and editorial experience.
In collaboration with copywriter Roxana Elena Ciurel, we co-created the concept and visual identity for More Than My 20, an independent magazine exploring what it means to be a woman in her twenties. The project aimed to merge writing, art, and emotion into a cohesive visual and editorial experience.
Location
Netherlands / Rumenia
Services provided
Editorial Design · Art Direction · Photography · Event & Social Media Campaign
Year
2025



Overview
More Than My 20 is a creative magazine born from a simple yet powerful idea: to portray the raw, beautiful, and often messy reality of young adulthood.
Through personal stories, poetry, and essays, it captures the highs and lows of love, friendship, and self-discovery and our challenge was to translate that emotional depth into design.






Our Approach
Our work combined art direction, editorial layout, and campaign design:
Developed a visual identity that reflects intimacy and authenticity through soft tones, organic typography, and layered textures.
Directed and executed a photoshoot to ensure all visuals felt personal and original to the magazine’s theme.
Designed print and digital layouts with focus on rhythm, white space, and emotional pacing.
Planned and designed social media materials to support the magazine’s launch.
Organized and visually curated the launch event, aligning content, tone, and aesthetic presentation.
Results & Impact
The result was a visually compelling and emotionally honest magazine that resonated deeply with its audience. The launch event was a success, generating engagement across social media and establishing More Than My 20 as a platform for creative self-expression.
Često postavljana pitanja
Iza Design Studio Sleek stoji Iva Šola, magistra umjetnosti i magistrica sadržajne i medijske strategije. Diplomirala je Grafički dizajn na Visokom učilištu Algebra te završila Master Content & Media Strategy program na NHL Stenden University of Applied Sciences u Leeuwardenu, Nizozemska. Kroz godine rada Iva je razvila prepoznatljiv spoj strategije i dizajna, stvarajući projekte koji spajaju estetiku, jasnoću i svrhu.
logo dizajn · vizualni identitet · web dizajn · web development · brand strategija · plakati · print dizajn · fotografija · videografija · dizajn kampanja · art direction · društvene mreže · sadržaj · copywriting
Trajanje ovisi o opsegu i vrsti projekta, ali okvirno: vizualni identitet: 3–4 tjedna web stranica: 6–10 tjedana kampanja ili sadržaj: 2–3 tjedna
Svaki projekt započinje kratkim razgovorom i analizom ciljeva. Nakon toga slijedi faza istraživanja, definiranje smjera i izrada prvih prijedloga. Tijekom procesa redovito komuniciramo, prikupljamo povratne informacije i usklađujemo detalje — dok ne dođemo do rješenja koje najbolje predstavlja vaš brend.
Klijent je uključen u svaku fazu, od ideje do završnog izgleda. Vjerujemo u otvorenu komunikaciju, jasne dogovore i fleksibilnost. Cilj nam je da svaki projekt završimo obostranim zadovoljstvom, i osjećajem da je rezultat vrijedan ulaganja.
Jednostavno — pošaljite poruku preko kontakt obrasca na web-stranici ili nam pošaljite e-mail na hello@sleekstudio.hr . U roku od 24 sata se javljamo kako bismo dogovorili kratak uvodni poziv i dogovorili sljedeće korake.
Naziv: SLEEK, obrt za grafički dizajn i usluge vl. Iva Šola Adresa: Petra Hektorovića 2A, 43000 Bjelovar, Hrvatska OIB: 90249260931 MBS: 98844792 Datum osnivanja: 02. kolovoza 2024. Registarsko tijelo: Upravni odjel za poslove državne uprave, Odsjek za gospodarstvo Bjelovar IBAN: HR91 2402 0063 1033 5722 0 SWIFT/BIC: ESBCHR22 E-mail: hello@sleekstudio.hr Web: www.sleekstudio.hr Djelatnost: Grafički dizajn · Web dizajn · Vizualni identitet · Strategija sadržaja · Komunikacijske usluge
More Than My 20 ®
More Than My 20 ®
In collaboration with copywriter Roxana Elena Ciurel, we co-created the concept and visual identity for More Than My 20, an independent magazine exploring what it means to be a woman in her twenties. The project aimed to merge writing, art, and emotion into a cohesive visual and editorial experience.
In collaboration with copywriter Roxana Elena Ciurel, we co-created the concept and visual identity for More Than My 20, an independent magazine exploring what it means to be a woman in her twenties. The project aimed to merge writing, art, and emotion into a cohesive visual and editorial experience.
Location
Netherlands / Rumenia
Services provided
Editorial Design · Art Direction · Photography · Event & Social Media Campaign
Year
2025



Overview
More Than My 20 is a creative magazine born from a simple yet powerful idea: to portray the raw, beautiful, and often messy reality of young adulthood.
Through personal stories, poetry, and essays, it captures the highs and lows of love, friendship, and self-discovery and our challenge was to translate that emotional depth into design.






Our Approach
Our work combined art direction, editorial layout, and campaign design:
Developed a visual identity that reflects intimacy and authenticity through soft tones, organic typography, and layered textures.
Directed and executed a photoshoot to ensure all visuals felt personal and original to the magazine’s theme.
Designed print and digital layouts with focus on rhythm, white space, and emotional pacing.
Planned and designed social media materials to support the magazine’s launch.
Organized and visually curated the launch event, aligning content, tone, and aesthetic presentation.
Results & Impact
The result was a visually compelling and emotionally honest magazine that resonated deeply with its audience. The launch event was a success, generating engagement across social media and establishing More Than My 20 as a platform for creative self-expression.
Često postavljana pitanja
Iza Design Studio Sleek stoji Iva Šola, magistra umjetnosti i magistrica sadržajne i medijske strategije. Diplomirala je Grafički dizajn na Visokom učilištu Algebra te završila Master Content & Media Strategy program na NHL Stenden University of Applied Sciences u Leeuwardenu, Nizozemska. Kroz godine rada Iva je razvila prepoznatljiv spoj strategije i dizajna, stvarajući projekte koji spajaju estetiku, jasnoću i svrhu.
logo dizajn · vizualni identitet · web dizajn · web development · brand strategija · plakati · print dizajn · fotografija · videografija · dizajn kampanja · art direction · društvene mreže · sadržaj · copywriting
Trajanje ovisi o opsegu i vrsti projekta, ali okvirno: vizualni identitet: 3–4 tjedna web stranica: 6–10 tjedana kampanja ili sadržaj: 2–3 tjedna
Svaki projekt započinje kratkim razgovorom i analizom ciljeva. Nakon toga slijedi faza istraživanja, definiranje smjera i izrada prvih prijedloga. Tijekom procesa redovito komuniciramo, prikupljamo povratne informacije i usklađujemo detalje — dok ne dođemo do rješenja koje najbolje predstavlja vaš brend.
Klijent je uključen u svaku fazu, od ideje do završnog izgleda. Vjerujemo u otvorenu komunikaciju, jasne dogovore i fleksibilnost. Cilj nam je da svaki projekt završimo obostranim zadovoljstvom, i osjećajem da je rezultat vrijedan ulaganja.
Jednostavno — pošaljite poruku preko kontakt obrasca na web-stranici ili nam pošaljite e-mail na hello@sleekstudio.hr . U roku od 24 sata se javljamo kako bismo dogovorili kratak uvodni poziv i dogovorili sljedeće korake.
Naziv: SLEEK, obrt za grafički dizajn i usluge vl. Iva Šola Adresa: Petra Hektorovića 2A, 43000 Bjelovar, Hrvatska OIB: 90249260931 MBS: 98844792 Datum osnivanja: 02. kolovoza 2024. Registarsko tijelo: Upravni odjel za poslove državne uprave, Odsjek za gospodarstvo Bjelovar IBAN: HR91 2402 0063 1033 5722 0 SWIFT/BIC: ESBCHR22 E-mail: hello@sleekstudio.hr Web: www.sleekstudio.hr Djelatnost: Grafički dizajn · Web dizajn · Vizualni identitet · Strategija sadržaja · Komunikacijske usluge
More Than My 20 ®
More Than My 20 ®
In collaboration with copywriter Roxana Elena Ciurel, we co-created the concept and visual identity for More Than My 20, an independent magazine exploring what it means to be a woman in her twenties. The project aimed to merge writing, art, and emotion into a cohesive visual and editorial experience.
In collaboration with copywriter Roxana Elena Ciurel, we co-created the concept and visual identity for More Than My 20, an independent magazine exploring what it means to be a woman in her twenties. The project aimed to merge writing, art, and emotion into a cohesive visual and editorial experience.
Location
Netherlands / Rumenia
Services provided
Editorial Design · Art Direction · Photography · Event & Social Media Campaign
Year
2025



Overview
More Than My 20 is a creative magazine born from a simple yet powerful idea: to portray the raw, beautiful, and often messy reality of young adulthood.
Through personal stories, poetry, and essays, it captures the highs and lows of love, friendship, and self-discovery and our challenge was to translate that emotional depth into design.






Our Approach
Our work combined art direction, editorial layout, and campaign design:
Developed a visual identity that reflects intimacy and authenticity through soft tones, organic typography, and layered textures.
Directed and executed a photoshoot to ensure all visuals felt personal and original to the magazine’s theme.
Designed print and digital layouts with focus on rhythm, white space, and emotional pacing.
Planned and designed social media materials to support the magazine’s launch.
Organized and visually curated the launch event, aligning content, tone, and aesthetic presentation.
Results & Impact
The result was a visually compelling and emotionally honest magazine that resonated deeply with its audience. The launch event was a success, generating engagement across social media and establishing More Than My 20 as a platform for creative self-expression.
Često postavljana pitanja
Iza Design Studio Sleek stoji Iva Šola, magistra umjetnosti i magistrica sadržajne i medijske strategije. Diplomirala je Grafički dizajn na Visokom učilištu Algebra te završila Master Content & Media Strategy program na NHL Stenden University of Applied Sciences u Leeuwardenu, Nizozemska. Kroz godine rada Iva je razvila prepoznatljiv spoj strategije i dizajna, stvarajući projekte koji spajaju estetiku, jasnoću i svrhu.
logo dizajn · vizualni identitet · web dizajn · web development · brand strategija · plakati · print dizajn · fotografija · videografija · dizajn kampanja · art direction · društvene mreže · sadržaj · copywriting
Trajanje ovisi o opsegu i vrsti projekta, ali okvirno: vizualni identitet: 3–4 tjedna web stranica: 6–10 tjedana kampanja ili sadržaj: 2–3 tjedna
Svaki projekt započinje kratkim razgovorom i analizom ciljeva. Nakon toga slijedi faza istraživanja, definiranje smjera i izrada prvih prijedloga. Tijekom procesa redovito komuniciramo, prikupljamo povratne informacije i usklađujemo detalje — dok ne dođemo do rješenja koje najbolje predstavlja vaš brend.
Klijent je uključen u svaku fazu, od ideje do završnog izgleda. Vjerujemo u otvorenu komunikaciju, jasne dogovore i fleksibilnost. Cilj nam je da svaki projekt završimo obostranim zadovoljstvom, i osjećajem da je rezultat vrijedan ulaganja.
Jednostavno — pošaljite poruku preko kontakt obrasca na web-stranici ili nam pošaljite e-mail na hello@sleekstudio.hr . U roku od 24 sata se javljamo kako bismo dogovorili kratak uvodni poziv i dogovorili sljedeće korake.
Naziv: SLEEK, obrt za grafički dizajn i usluge vl. Iva Šola Adresa: Petra Hektorovića 2A, 43000 Bjelovar, Hrvatska OIB: 90249260931 MBS: 98844792 Datum osnivanja: 02. kolovoza 2024. Registarsko tijelo: Upravni odjel za poslove državne uprave, Odsjek za gospodarstvo Bjelovar IBAN: HR91 2402 0063 1033 5722 0 SWIFT/BIC: ESBCHR22 E-mail: hello@sleekstudio.hr Web: www.sleekstudio.hr Djelatnost: Grafički dizajn · Web dizajn · Vizualni identitet · Strategija sadržaja · Komunikacijske usluge

